Our Story
A Nigerian man who grew up watching the women he loved most transform themselves every morning — and decided the world deserved better beauty tools.
Every great brand starts with a personal story. Here's ours.
My earliest memories are of watching my mother prepare herself each morning. The ritual of it. The transformation. The way she carried herself differently once she was done. I was fascinated by her confidence.
Growing up with three sisters meant beauty was never just vanity in our home. It was expression. It was power. It was the way the women I loved most showed up for themselves — and for the world.
I watched my sisters struggle to find brow products that truly worked for their skin tones. Products that lasted, that looked natural, that were made with them in mind. The gap was obvious.
I built Browed by Olá for my mother, my sisters, and every woman who deserves a product that truly understands her. Every formula, every shade, every detail is a love letter to the women who shaped me.
"For my mother,
my sisters,
and you."
A Message from Olá
My earliest memories are of watching my mother at her vanity — the ritual of it, the confidence she carried when she was done. She made it look effortless. I was fascinated.
Growing up with three sisters, beauty was never just vanity in our home. It was expression. It was power. It was the way the women I loved most showed up for themselves every single day.
I built Browed by Olá for them — and for every woman who deserves a product that truly understands her. Every formula, every shade, every detail is a love letter to the women who shaped me.
— Olá
Every shade crafted for every skin tone. We build for the full spectrum of beauty — no exceptions.
We obsess over every detail — tip width, pigment density, formula texture. Good enough is never enough.
100% vegan and cruelty-free. Always. We won't compromise on this — ever.
We don't sell makeup. We sell the feeling you get when you look in the mirror and love what you see.
Browed by Olá is more than a beauty brand. It's a statement. A love letter. A promise that you deserve products made with you — truly, completely, unapologetically — in mind.
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