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Early Access — Join the list for 15% off your first order ✦ Free shipping on orders over $50 Pre-Order — The Precision Brow Collection ✦ Vegan & Cruelty Free Early Access — Join the list for 15% off your first order ✦ Free shipping on orders over $50 Pre-Order — The Precision Brow Collection ✦ Vegan & Cruelty Free

Precision Brow Collection

Your brows,
perfectly
defined.

Hair-like strokes. All-day wear. Effortless precision — made for every shade, every face, every moment.

12hr Wear Time
6 Products
100% Cruelty Free
Browed by Olá Brow Pencil

Now Available

Precision Brow Pencil

Precision Tip 12-Hour Wear Smudge Resistant Natural Finish All Skin Tones Vegan Formula Cruelty Free Precision Tip 12-Hour Wear Smudge Resistant Natural Finish All Skin Tones Vegan Formula Cruelty Free
Ola Brow Pencil

The Olá Story

A son, a brother, and a believer in beauty

Browed by Olá was founded by a man who grew up surrounded by the women he loved most — his mother and three sisters. He watched beauty become a daily act of confidence, and decided the world needed better tools for it.

Every product is crafted with that same care — precision for every face, shades for every skin tone, and formulas built to last.

Vegan Formula

100% cruelty-free. Always.

All Skin Tones

Every shade, every face.

12-Hour Wear

From morning to midnight.

Precision Tip

Hair-stroke perfection.

The Collection

Shop All

Six precision-crafted brow products launching soon. Join the list for early access and 15% off.

Ola Brow Pencil Dark Brown New

Olá Brow Pencil

Dark Brown

Ola Brow Pencil Soft Black New

Olá Brow Pencil

Soft Black

Brow Definer Duo Pre-Order

Brow Definer Duo

Pencil + Gel Set

Precision Brow Gel Clear Pre-Order

Precision Brow Gel

Clear

Microblade Effect Pen Pre-Order

Microblade Effect Pen

Dark Brown / Soft Black

Brow Care Oil Pre-Order

Brow Care Oil

Nourishing Treatment

01

Precision Tip

Ultra-fine tip for hair-like strokes and natural-looking definition.

02

12-Hour Wear

Long-lasting smudge-resistant formula that holds from dawn to dusk.

03

Easy to Blend

Soft, buildable pigment that blends seamlessly for any intensity.

04

Natural Finish

Feather-light application for brows that look entirely your own.

A Message from Olá

I grew up in a house full of beautiful women

My earliest memories are of watching my mother at her vanity — the ritual of it, the confidence she carried when she was done. She made it look effortless. I was fascinated.

Growing up with three sisters, beauty was never just vanity in our home. It was expression. It was power. It was the way the women I loved most showed up for themselves every single day.

I built Browed by Olá for them — and for every woman who deserves a product that truly understands her. Every formula, every shade, every detail is a love letter to the women who shaped me.

— Olá

Browed by Olá

Early Access

Be first to shop the launch

Join the Olá Beauty inner circle. Get early access, exclusive discounts, and behind-the-scenes content before the world.

15% off your first order
Early access before public launch
Exclusive shade previews
Free shipping on launch orders

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